Latest Work

Tampa Bay Times - OnScene

Joined the Times as a Key player in the newly formed digital development team for Times Marketing Creative. My charge is to drive innovative design of features and functionality in the areas of websites, hybrid apps, native advertising, rich media for multi-platform integration for the family of Times Publishing sites.

The OnScene product is an example of my involvement in the design and development of comprehensive advertising program-- concept, workflow and tools development for sales teams and creative.

Web work at Media General/TBO

Case Study

The RNC Visitors Guide targeted for launch June 2012 will be the mobile application of choice for those visiting the Tampa Bay area during the Republican National Convention. The RNC Visitors Guide mobile app meets the needs for those on the go and requiring quick access to solid recommendations for dinning, nightlife, sports and entertainment near to the user. The app is broken down by activity and offers an array of choices with geolocated driving directions. In addition to recommendations, the app delivers a travel planner map, breaking news, traffic information, weather and Google Places directories. Available on the iPhone and Android.

Webwork #1

Case Study

In January 2011 TBO.com launched a complete redesign that integrated the content and design of hundreds of pages into a new proprietary enterprise CMS. The process required that we retain the general look and feel and feature set of the previous website while improving upon the usability and function of various sections. I played a key role in the process that required tight collaboration between local content/developer teams and corporate digital media teams based in Richmond, VA. I conducted usability reviews of both the public facing site as well as the newly developed content management system, ultimately acting as lead in modifying final property css files to match all design specs. The successful redesign was met with very favorable user reviews.

Webwork #2

Case Study

Redesigned and relaunched October 2011. The project challenge was to redesign and integrate TBOExtra into the corporate CMS; improve usability in the areas of data presentation, log-in and user event registration. The information modules Best Bets and Event/Venue map mash-ups were redesigned for better use and readability. The project met all production deadlines and was successful in streamlining 3rd party data presentation and user interaction.

Mobilework #1

Case Study

In August 2010 TBO Mobile launched as Media General's first internally CMS driven Smartphone web mobile site. The project was completely driven by the TBO design and development team in Tampa. Exstensive research on smartphone web standards and usability were conducted prior to wireframe development and Axure prototypes. Template design, development and integration into the first generation Duke CMS allow for clean and easy user access to Breaking News, Weather, Sports and Classifieds. Unique integration of the TBO Hurricane guide allows for the smartphone user to track storms via animated radar imagery, read storm alerts and quickly access emergency information.

Mobilework #2

Case Study

Working on a short time frame the challenge was to research and deliver a robust, yet low-cost tablet magazine technology that would easily conform with existing development skill sets and production flow. The result, the 2012 RNC Magazine, is an opensource HTML5/CSS3/JAVASCRIPT framework project now under production. The tablet magazine will be an indispensable resource for attendants of the Republican National Convention while also being easy to update. It will mesh articles, videos, and image galleries about the event. Users will also be able to search a location-based, interactive map for information about and directions to restaurants and entertainment venues.